What drives the fame of the Big Dipper more directly than many formal constellations?

Answer

Utility as a navigational aid

The Big Dipper's fame is cemented partly by its functional utility, as its pointer stars are used to locate Polaris, the North Star.

What drives the fame of the Big Dipper more directly than many formal constellations?

#Videos

Asterisms - Common star patterns in the night sky - YouTube

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